Adwords A/B-test? Stel een experiment in

Wil je meer uit je Adwords-campagnes halen? Maar durf je geen wijzigingen te doen omdat je niet weet of die wijzigingen positief effect opleveren? Stel dan een experiment in! Experimenteer met A/B-testen voor realistische resultaten Wij kregen de vraag van een klant...

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Cookies: what are they and how do they work?

If you struggle to understand what browser cookies are and what it means for you, as a user or website owner, then read further. In a series of blogs devoted to the topic, I attempt to shed light onto the changes in the policies surrounding the cookie use and provide more insight into techniques for (re)marketing with the use of cookies.

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How to draft a proper cookies policy

Starting May 2018 any EU business using cookies must comply with the GDPR. Thus, your visitors must be notified about the cookies and be given an option to opt out of having the cookies placed on their device(s). The GDPR regulation applies to all companies processing and holding the personal data of data subjects residing in the EU, regardless of the company’s location!

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